Black Friday, the last Friday of November, was the busiest day of the year on the high street in many cities last year. This year it will be almost half as busy, predicts Bureau RMC, which measures the busyness in the shopping streets via sensors.
Black Friday, the last Friday in November, was the busiest day of the year on the shopping streets in many cities last year. This year it will be almost half as busy, predicts Bureau RMC, which measures the busyness in the shopping streets via sensors.
“In recent years it has become increasingly busy on Black Friday,” says RMC director Huib Lubbers. Traditionally, the Friday and Saturday before Christmas were the busiest days of the year, but that position has been taken over in many cities by the bargain frenzy from the US.
The fact that it will be less busy this year has everything to do with the corona measures, which have made it quieter in the inner cities for months. “Things have not calmed down much since the partial lockdown”, Lubbers observes. According to him, this has to do with the fact that it was already very quiet and that the weather is relatively good for November.
“It was a few degrees below zero around this time last year.” The days around Black Friday will be a bit busier than it is now. With an emphasis on days. “Retailers have been spreading the offers for Black Friday over more days in recent years, which means that the crowds are also spreading.”
That eases the pressure on Friday, for example, last year the day itself was 6 percent less busy than the year before and the days around it were just 20 percent busier.
